Privacy Policy

Analysis of Our Data Collection (What We Collect)

Our website is primarily an informational and business-to-business platform showcasing our premium LLDPE roto-moulding compounds. Please note that there are no user registration options, login portals, account creation features, or onsite comment/review systems on this website.

Because of this, we do not collect any account-related or user-generated content. We only collect personal information if you explicitly choose to interact with us—for example, when using our contact forms, calling our team, or submitting inquiries. Through these direct interactions, we may collect:

• Name
• Contact information, including email address, phone number, or corporate postal/physical address
• Business or manufacturing requirements relevant to your roto-moulding compound or color-matching specifications

We also passively collect aggregated and anonymized website traffic data generated by our systems as you browse. This information strictly tracks site metrics and does not identify you personally.

What We Do with the Information We Gather

We require this information to understand your manufacturing needs, provide you with personalized service, and maintain our operations, specifically for the following reasons:

• To respond directly to your business inquiries, product questions, or color-matching requests.
• Internal record keeping and client relationship management.
• To improve our products, compound formulations, and B2B services.
• To periodically send promotional emails regarding new product availability, color range additions, or company updates that we think you may find interesting, using the email address you have provided.
• To analyze overall traffic trends, industrial preferences, and user demographics on our site.

Security

We are firmly committed to ensuring that your personal information and electronic data are secure. In order to prevent unauthorized access, disclosure, or accidental loss, we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

Cookies & Advertising Tools

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added, helping analyze web traffic and letting us monitor which pages you find useful.

• Website Optimization: We use traffic log cookies to identify which pages are being used. This helps us analyze web page traffic data and improve our website experience to better tailor it to industrial and customer needs. A cookie in no way gives us access to your computer or any personal information, other than the data you choose to share.
• Google Analytics & Google Ads: We utilize Google Analytics and Google Ads to monitor traffic patterns, optimize performance, and deliver relevant advertising to our audience. By using this site, you acknowledge our use of these tools for analytical and performance tracking purposes.
• Google Remarketing: We use Remarketing with Google Analytics and Google Ads to advertise online. Third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies together to inform, optimize, and serve ads across the internet based on your past visits to our website.
• Managing Cookies: Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website features.

Data Sharing and Retention

We do not sell, distribute, share, or lease your personal information to third parties unless we have your explicit permission or are legally required by South African law to do so. Your information may be securely hosted with white-label platform or cloud service providers under structural agreements that firmly protect your data from unauthorized use. Non-personally identifiable aggregated data may be shared with business partners or advertisers for marketing or analytical purposes.

We retain your submitted personal information (such as contact information or product inquiries) only for as long as necessary to fulfill the operational purposes highlighted in this policy, unless a longer retention period is explicitly required or permitted by law for administrative, legal, or security compliance.

Links to Other Websites

Our website may contain links to other websites of interest (such as our industry affiliations or regulatory bodies). However, once you have used these links to leave our site, you should note that we do not have any control over that external website. Therefore, we cannot be responsible for the protection and privacy of any information you provide while visiting such sites, as they are not governed by this privacy statement. You should exercise caution and review the privacy statement applicable to the external website in question.

Controlling Your Personal Information (Your Rights Under POPIA)

You always have the option to restrict or opt out of the collection or use of your personal information for direct marketing purposes:

• Whenever you fill in an inquiry form on the website, you can look for a checkbox or state your preference indicating you do not want the information used for direct marketing.
• If you have previously agreed to us using your personal information for marketing or communication, you may change your mind at any stage by contacting us directly.

Under the Protection of Personal Information Act (POPIA), you have the right to request details of the personal information we hold about you, request an exported copy of your data, or request that we correct, update, or entirely erase any information found to be incorrect or incomplete.